M.Y.O.B.

The world no longer controls you, but YOU now control the world.

We started as “observers”. We observe whatever we have in the market. Then we simply choose whatever things that are already been laid in front of us.

Not long after that, we evolved from being passive buyers to active (and very demanding) buyers. We no longer wait or just look at what they have in store for us, we, now, demand.

We demand things we need and want and when we want it.

We’re now in the Information Age. Where information is power and what helps companies achieve success.

As Mr. Don Tapscott said in “Business Intelligence: Actionable I

nsights for Business Decision Makers”, “Companies that are able to effectively harness the copious amounts of information IT systems generate will have the inside track on the competition: gaining better understanding of customer needs, identifying trends earlier, and using the resulting lead time to capitalize on opportunities.”

But it's not good to just have the information, companies should know how to analyze those information so it can help them achieve success."Collect, Analyze, & Act" on those data given to you. Learn to compete with it. Listed below are the signs that your company competes on analytics (copied fr

om "Competing On Analytics" by Mr. Tom Davenport):

1. "You apply sophisticated information systems and rigorous analysis not only to your core capability but also to a range of functions as varied as marketing and human resources.

2. Your senior executive team not only recognizes the importance of analytics capabilities but also makes their development and maintenance a primary focus.

3. You treat fact-based decision making not only as a best practice but also as a part of the culture that’s constantly emphasized and communicated by senior executives.

4. You hire not only people with analytical skills but a lot of people with t he very best analytical skills – and consider them a key to your success.

5. You do not employ analytics in almost every function and department but also considerate so strategically important that you manage it at the enterprise level.

6. You do not only are expert at number crunching but also invent propriety metrics for use in key business processes.

7. You not only use copious data and in-house analysis but also share them with customers and suppliers.

8. You not only avidly consume data but also seize every opportunity to generate information, creating a “test and learn” culture based on numerous small experiments.

9. You not only have committed to competing on analytics but also have been b uilding your capabilities for several years.

10. You not only emphasize the importance of analytics internally but also make quantitative capabilities part of your company’s story, to be shared in the annual report and in discussions with financial analysts."

Moving on, since the environment we have is dynamic, companies don't have the luxury to take a break. They must always offer something to the market. Innovation has been and will always be a big part of a company's success. Mr.Clayton Christensen, a Harvard Business School professor, invented the Disruptive innovation, a process by which a product or serv ice takes root initially in simple applications at the bottom of a market and then relentlessly moves ‘up market’, eventually displacing established competitors. Which is now taking the world of business by storm.

These type of model can help Telecommunications companies. It is true that communication is a need for us humans. We are all social beings. But now with the rise of other means of communicating (i.e. using the internet; chat and e-mail), Telecom companies must learn how to adapt and invent new ways to take a hold in their market.

To sum it all up, all companies just have to

THINK. ANALYZE. INNOVATE. ACT.

Note:

1. This blog's for our Datamin class, otherwise, I don't think I'll ever do this(hehehe...). Thanks to Mr. Mon Duremdes, our professor, to which I like to dedicate this blog; for without him, I won't even know that there's a very interesting and intriguing thing called "Distruptive Innovation" (hehehe...).

2. Other works related to this topic can be viewed here, here, here, & here! haha :)) (linked to the works of wonder by Deedin, Chabby, Ikah, & Julie) enjoy!